Mariazellerbahn wins gold – Vienna and Burgenland at the bottom of the list!
On October 26th, 2025, the Mariazellerbahn won the competition for the most beautiful places in Austria. Find out more about the medal awarding and the media landscape.

Mariazellerbahn wins gold – Vienna and Burgenland at the bottom of the list!
The latest edition of the ORF show “9 Places – 9 Treasures” once again caused a stir. On the national holiday in 2024 it was that time again and this year the audience was once again confronted with an exciting tasting of the beautiful sides of Austria. The longest narrow-gauge railway in AustriaMariazellerbahn, was named the winner and was able to celebrate the gold medal. The competition attracted an impressive number of viewers, with the ORF receiving an average number of viewers850,000People on the screen, which proves that the show is still very popular and receives a lot of popularity.
Lower Austria was ahead and took first place in the competition, followed by Tyrol and Vorarlberg. The excellent reviews of Salzburg's Lammerklamm with67 pointsand the Mariazellerbahn65 pointsillustrate the high quality of the places submitted. An interesting detail is that televoting influenced the final result; This is how the Eory-Kogel was received in Styria59 points, while Carinthia's Danielsberg is on62 pointscame and Upper Austria with me54 pointscompleted.
The winners and their medals
Styria can look back on a proud history and has already won the gold medal three times on the ORF show. Carinthia was able to secure the title once, namely in 2023 with Landskron. Vorarlberg stays with usfour winsthe record holder, while Salzburg won for the first time in 2022. What is particularly noteworthy is that Vienna and Burgenland have not yet been able to record a single victory in this popular event.
The televoting and the evaluation by prominent sponsors were crucial for the awarding of the medals. A pleasant surprise is that the sponsors are not allowed to vote for their own federal state, which ensures the fairness of the competition.
The role of the ORF in the media landscape
The Austrian broadcasting, which organizes the event, is not only an important part of this show, but also the highest-grossing media company in Austria. In 2024, ORF achieved sales of over1.1 billion euros. Financing comes mainly from broadcasting fees, which will be nationwide in 202415.30 eurosbe. Even come to Styria4.70 eurosState taxes added. Despite the challenges of the modern media landscape, trust in the ORF appears to be stable, as a survey from 2024 showed that47 percentof those surveyed find the amount of the contribution to be appropriate.
In addition to the audience retention formula, the show plays a central role in combining tradition and innovation in the Austrian media landscape. With over1,960 media offeringsIn addition to strong regional newspapers and specialist publishers, the media landscape is diverse and relies on personalized formats and innovative offers in the digital transformation.
The ORF remains an important part of cultural and media life in Austria and is involved in a wide range of entertainment, information and education - even in times of changing media usage habits and a growing range of digital content. The show “9 Places – 9 Treasures” is seen in the same way as the big TV formats, which can always attract a large number of viewers.
Gift tips and information
For everyone who would like to find out more about the most beautiful places in Austria, there is the book tip "9 places - 9 treasures. Deeply connected to Austria", published by Kral-Verlag, which is for27.90 eurosis available. With over1,000,000of the copies sold, the book invites you to discover and dream.